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What does the word “tacit” mean as it is used in the essay Meaning?  Define and find an example of this meaning for support.

The word “tacit” is defined as an implied assumption by all. It is stated that “the primary focus of design was on form,” which was considered the common train of thought for the old view of meaning. This methodology was typical practice for designers to focus their energy upon in the olden times.

 

Summarize the difference between “new” and “old” meaning as stated in the essay Meaning then find an example of each in design.  Formally break them down using both  “new” and “old” approaches.  Attach scans of the images to your discussion or provide links for support.

The old way of thinking is a concept of literal form and function within a work of design, whereas the new way of thinking cares more about the aesthetic feel of a given design piece, as well as the emotion and implications derived from the integration of various elements placed alongside one another. http://www.geocities.com/Tokyo/Field/5422/IaidoShoDan.jpg

The link listed above is a distinct example of old form in design. The form is elegant, but this is merely a byproduct of the readability of Japanese script, and not simply intended for visual aesthetic.

http://www.2hotmarketing.co.uk/images/graphic-design.jpg

The link listed above is an example of new form in design. There is no literal content in textual means, yet the piece communicates the new age of graphic design, through color, variety, rhythm, and implied motion. The piece is less about form and function, and more about the modern aesthetic that the viewer feels from the piece as opposed to its sterile function and use. For all intents and purposes, this piece has no literal content, but it does possess a derived meaning.

 

Summarize the different “meaning-in-situ” approaches to integrating meaning with design as discussed in the essay Meaning.  Find contemporary examples of how designers are explicitly considering and designing to the situations using EACH of the four main approaches discussed. 

Sleepwalking: “The design of objects with some recognition that the situation created may be important – but without an understanding of how the designed object might actually produce viable or non-viable situations.” http://bedzine.com/blog/wp-content/uploads/2008/06/modern-chairs-1.jpg This example is a interesting design, but completely impractical in usage.

Complementing: “Complementing is conscious consideration of the situation an object creates, designing the object in a way that conforms to the situations functional requirements, structures, and subjective appeal, and ensuring that the object and the situation enrich and shape each other in a way that adds new meaning to both.” http://www.uncrate.com/men/images/2007/02/milk-desk.jpg                        

This conservative approach to design is minimalistic and fully functional.

Expanding: Expansion “results in the desired situation and also leads to an expansion of it.” This idea explains the concept of “new and improved.” http://content.costco.ca/Images/Content/Product/163264c.jpg                 

One representation of this is the materialistic tendency to have 50 different attachments to any given product to appeal to the consumers’ desire to try and handle any possible situation, regardless of legitimate need or practicality.

Opposition: A design that “first recognizes the most appropriate complimentary approach and then purposefully designs objects that are inconsistent with it, if not the exact opposite of it.”

http://blog.miragestudio7.com/uploads2/2007/07/futil_design_get_bend.jpg

Although a aesthetically pleasing look is established with this furniture design, to say it is unusable would be an understatement.

 

What are the relationships and correlations between dance and play and design as discussed in the essay Dance & Play in Visual Design?  Find current examples to exemplify these relationships.

“Time and movement are critical elements in comprehension and in the perceived significance of a text.” This rhythm, which is paralleled in both dance and good design, allows the viewer to experience the piece rather than merely pass it by. Although trite and cliché, The Dancers (http://www.kristalsellsdenver.com/wp-content/files/DenverDancers.jpg) located across from campus are the best literal and figurative example that comes to mind in combining dance/play with movement-orriented design that is interactive (there is music playing beneath it).

What is a “metaphoric running line” and what is its importance to motion design and narrative?  Find an example in contemporary design and describe the kinds of devices used within it to propel the “metaphoric running line”.

 

The metaphoric running line is the viewer’s interest and capitalistic desire and anticipation to hunger for more. A viewer who is engaged in a work of design has a pretty big appetite for complete satisfaction… metaphorically of course. Such examples of this theory are common in solid flash design on the web. One such example of this “metaphoric running line” is www.gettheglass.com which is a propaganda scheme by the California milk processor board that is trying to entice people into dependency on milk through an interactive flash journey that is full of rich detail and beautiful game design.