Tacit Dictionary Definition: understood or implied without being stated: “your silence may be taken to mean tacit agreement”.
Tacit, in the essay, means that it is understood without actually being said that the elements of the form of an object evoke a multitude of associations for the individual who interacts with it
Old Meaning (looked at as a noun): meaning is something that is attached to things but is separate from them. We expect to find a fairly pure connection between objects and their meanings. An object is an almost direct result of its form.
New Meaning (looked at as a verb): the discovery of true meaning does not reside in the material or form but in it’s ability. Objects looked at in the new meaning create and frame situations
Meaning-in-situ Approaches:
Sleepwalking- can lead to successful design in much the same way the sleepwalker can navigate successfully through a house. Results of a design are surprisingly successful, occasionally disastrous and almost always mysteriously accomplished.
Complementing- conscious consideration of the situation an object creates, designing the object to conform to the situation’s functional requirements, structures and subjective appeal, and ensuring the object and situation enrich and shape each other so that it creates new meaning.
Expanding- products might have meanings other than the obvious ones and create meaning other than the obvious.
Opposition- a designer recognizes the most appropriate complementary approach and then purposefully designs objects that are inconsistent with it, if not opposite of it.
Reconceptualization- a shift to an entirely new design plateau based on an entirely new set of assumptions.
Co-design- the approach to a design challenge is addressed by both the designer and the user and possibly a number of other players as well.
Metaphoric running lines propels the reader through a sequence of pages, encouraging the turning of the pages.
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