Wednesday, February 18, 2009

Blog 2

Under motion forums I went to the link Motionographer and clicked on the link to Erin Sarofsky, which was under Motion Design Individual. She has a lot of pieces that I really enjoy, but my favorite one is the Vanilla Cherry Coke. Unlike a couple of her pieces, it incorporates a little film footage and a lot of effects. I like this piece because it is constantly moving and changing and was not over done. I was intrigued the whole time and the footage of the soda being poured into the cup of ice made me want a vanilla cherry coke! Obviously that was the goal of the commercial, and it did a good job of achieving that. This piece (along with all her other pieces) just goes to show that so many things are possible. http://www.erinsarofsky.com/commercial.html

Blog#2

Danny Kass Nike Ad

The site that I found through feedhere.com was an advertisement for new Nike snowboarding boots. In this ad snowboarder Danny Kass eats some questionable mustard and is taken on a yellow submarine like journey while snowboarding on a hot dog. Aside for the silly song about that certain color of snow, I felt that this ad had a really cool aesthetic that matches the artwork of the boot that Nike is producing. The reason that I chose this ad over many of the other more technical pieces (and there are plenty out there) that I found on these motion sites is because the reason that I personally got involved in the design program was from inspiration that I gathered from snowboarding magazines and videos. I think that it is important to know the different opportunities that are available throughout this career. Although this ad is a little bit odd I think that it does a good job of showing people about the boot style and possible inspirations that helped produce it.

http://www.nike.com/nikesnowboarding/dk-ys/

Blog #2

While cruising through Motionographer I found an intense film piece for the Michael Jordan brand JumpMan23. I believe it offers some awesome editing techniques that I would like to try. The sound editing on it is great because, similar to the Saving Private Ryan clip we saw, it takes you in and out of some intense yelling to slow motion panting. If you’re into basketball in the least you are on the edge of your seat. One second your teammates are yelling at you, the next you can’t hear a single thing because you’re soaring above everything about to dunk on some fool.

Not only does the audio take you through the game but also some of the filming techniques literally take you through the game. At one point the camera is down at the floor filming all the players running past, I don’t know how they got that technique but it was spectacular. Similar to the audio the video will change from an intense charge across the court to a slow cut of one of the players yelling. The transitions from the intense speed to no motion at all just keeps me intranced and that is an aspect that we should all be aspiring for within our class.

 

-Jeremy Pape

Blog #2

http://www.buracodebala.com/work/redbull.html

Red Bull X.13 Loop

"Up All Night"

I found this video on the feedhere.com site and thought that it was a perfect example of a piece of work that could help me in my digital design career. Throughout the semester i have found myself being drawn to things that are a combination of new and old, or high tech and low tech. This video is a perfect blend of both and meets the clients need. Within the video there is hand animated characters, computer generated characters, stop animation, and a simple pan with a video camera. All of these techniques are integrated seamlessly and move to the "beats" of a super mario brothers song. Its because of the music selection and the colors used that the video gives you the old school, bringing it back to being 5 years old vibe. 
I think that being able to integrate so many different forms of motion graphics into one piece is a very important skill to have in our field right now, especially with so many companies commissioning works with a nostalgic vibe (i.e. pepsi just redesigning their entire image.) So being able to combine all these different techniques is key in the industry right now; and if something was so good the first time, why shy away from it?!

Blog#2-Trevor Brooks

http://motionographer.com/viola-the-traveling-rooms-of-a-little-giant/

Viola the Traveling Rooms of a Little Giant.

The piece starts out slowly with a piano piece playing. The subject stands alone in a field of flamingos. The voice over tales the story of her feelings to where she is and her sense of isolation in the room. The little motion in the piece is magnified in the pace of the background as well as in the foreground. The motion of the piece does match the slow and somber music piece as the voice over continues to tell the story of her climb. We as a audience never lose sight of the girl, it is as if we are taking part in watching a tragedy of youth turning to adulthood. All spoilers aside as the piece continues the world turns into a more chaotic and anarchic place, the steps behind the subject fall apart, the weather changes, and the steps ahead of her end with nothing there to hold on to.

I chose this piece for two reasons mostly. The first reason is that I have always been a fan of the surreal aspects of the human mind and what pushing the box can create in everyone. This piece takes the basic challenge that we all go through on a every day basis especially as children and applies a very surrealistic sense of mortality to it, which in turns helps visualizes how we as kids and how we as adults feel when compared to the rest of the world when we are trying to escape those around us. The second reason that I chose this piece was for the personal relationship that I felt that I had with it. I am consistently judging myself and considering giving up on the road I'm on and turning back the way I came. This piece has a message that you can never go back once you start going, the further along you are the harder it is, but the fall is so much worse in the long run.

In relations to my work in digital design and this piece simplelly put it is what I want to do. The only real "style" that I have ever had was my desier to get a message across (not evil/negative one that everyone assumes) as well as having that message be recieved on a sense of thought and reflection. In regards of the use of the medium this is what I have been working towards. I have no real skill in the foundations (drawing, painting, photography), but I have always been able to take a series of images and turned them into something else. This piece seems to be a collage of found images, traditional arts, and poetry (which is very wear in the world of motion today in my opinion). Seeing this piece and some of the other ones (the candy land Armageddon for example) give prove that people like me with no real talent can have a future on taking other peoples works and turning it into something different and calling it out own.

In terms of medium and the artist style it is beautiful. The motion was very fluid and timed perfectly with the musics somber pace, and the girl fit the surreal aspect and enviornment perfectly with the Wednesday Adams apathy.

Tuesday, February 17, 2009

Something worth Watching

http://f5fest.com/speakers/digital-kitchen/

Meridian

I was directed to this clip via MotionGrapher. At first glance of the information (provided by the first link) I wasn't really intrigued; however, after watching the clip I was re-inspired. So often, I get burdened by my workload from school and really get pissed off about not getting to do what I want to do right now. But then I see a quality piece that really jumps out and proves to me that all the work I'm putting into my education is going to be worth something. Watching this movie and feeling the enjoyment I get just from watching something beautiful motivates me. I see creations like this and I am almost envious. I want to know how they did that and I want to one day tag me name on to something as impressive as that. In the blurb about the piece it says the film “uses time lapse footage coupled with a live action environment to describe the material connection between the ethereal universe and human perception.” A desrciption like this, an idea like this puts most of my work to shame. However, that is what keeps me going. I know I'm not alone when I say I want to have the ability to create a magnificant idea and produce it as eloquently as this. So, I figure I will also not be alone applauding this film.

Blog #2

As a 3D Animation major, I thought I'd use the music video for Beast - "Mr. Hurricane" (http://www.vimeo.com/3017488) that was featured on FEED (www.feedhere.com).

I chose to focus on this video because it uses multiple techniques that we're learning and that I recognize. For instance, the bees that make up the person (and other such objects) are 3d objects and particles in Maya (or 3dSMax for you Mac folk). However, some scenes feature bees that were obviously added in After Effects (and, quite honestly, are simply black ovals flying across the screen). The video itself also underwent treatment in either FCP or AE to get the old-movie style flickering and the all-around "grunge" feeling.

I find motion pieces like this very inspiring because they utilize things we already know and are capable of doing already. I thought I understood a fair amount of Maya, Final Cut, and After Effects already, but this video makes me realize how much more there is to know and master. I think it's important to recognize the complexity and power of the tools we have at our disposal!

Motion 1 Blog#2

The work that I found useful as a student is located within Motionographer under the student page. The post was posted on February 5, 2009 and it is titled "Okatpodi."
The official site for the work can be found at http://www.oktapodi.com/.

I found this piece to be remarkable in that it communicates all expression through visuals, action, and sounds. There is no speaking in the piece. The piece is simple, yet fast-pasted and entertaining. The expressions that were digitally reproduced in both the humans in the piece as well as the personification of the octopus couple displayed an incredible attention to detail.

This piece is relevant to education because it is a great example of how a motion piece can be created without the use of words. It is a demonstration that stresses the importance of visual representation. The piece also utilizes the strategy of exaggeration to make the piece humorous, which also enhances the quality of the piece's entertainment.

Okatpodi serves as a solid example of how a multitude of cuts of different scenes can come together to form a complete story. Many of the clips in the piece were brief, but they all contributed to the overall theme of the separation and rescue of the octopus couple. The movement and shift of the clips along with the use of a soundtrack and sound effects create a fluid rhythm of motion. The three main figures in the piece are constantly in motion, and the motion all flows together.

The final aspect of Okatpodi that I found useful to my education was the "making of" clips that are located on okatpodi.com. The clips display a multitude of character drawings that evolve into the final project. Each clip documents how the final product evolved. I was most fascinated with how simple the beginning drawings were compared to the final product. This piece inspires me to keep working and keep evolving my own projects. It is an example of piece that provides encouragement for those who are just beginning.

-Laura Hemler

Blog #2 (Imaginary Forces)

For our latest assignment, I wanted to choose a motion piece that had a simple, but powerful aesthetic, strengthened by educational/historical content. 

I was able to find Imaginary Forces through motionographer's Cream O' the Crop page. It was rated as one of the top 20 motion design firms by motionographer. Their work spans across film titles, commercials, tv, broadcast design, graphics, and branding, so they have immersed themselves in multiple art forms just as our Digital Design program aims to accomplish with us.

The reason that I was drawn into the Digital Design program in the first place was because it was presented as more than just simply learning the multimedia applications. I have a desire to articulate my thoughts in a visual, auditory, and experiential learning environment, and the digital design program attempts to provide the resources for a conceptual approach rooted in societal education. 

One of Imaginary Forces most recent works was the main title sequence for The Number 23, starring Jim Carrey. I was instantly drawn to this movie based upon Carrey's serious performance in Eternal Sunshine of the Spotless Mind. Needless to say, I was a tad disappointed  with the movie as a whole, but I found the title sequence of particular interest. I find the aesthetic to represent a great deal of what the program is aiming for, with an appropriate articulation of visual imagery to be paired with historical or societal foundation. This is displayed in a title sequence (http://imaginaryforces.com/featured/5/371) that utilizes After Effects to create a strong allure for the conspiracy thematics of the film. I like how the sequence furiously drives you through the list of names, pairing people with historical dates and events that all correspond to the number 23. The jolted camera and scribbled writing/typing contribute to the frenzied pace of a conspiracy theorist. The blood seeping into the paper is a dynamic color-shift, and it prepares the viewer for the grave urgency of what this conspiracy can truly entail. In retrospect the movie sucked, but the title sequence, a design project outsourced to Imaginary Forces, sets up some pretty good potential.

I feel the program's strength will not lie in the education of program or process, but rather the education behind utilizing the programs to communicate to a largely saturated public, and to promote new ideas in a time of fiscal decay.

Monday, February 16, 2009

Blog #2-wendy meyer

I went onto the forum, Motionographer, and under it, i went to VFX/Post Production, and under that, i clicked onto mass market. When i initially clicked on the reel, i immediately was drawn to it, because of the broad amount of visual effects, and the different edited cuts, and the music design. Then i chose to click on some of the individual projects, and realized that the reel i had just seen was a combination of all the different commercials that Mass Market produces! Each individual commercial had its own special effects, which were awesome!! The commercials involved were audi, pepsi, monster.com, absolut vodka, traveler's insurance, xbox, and Dupont.
Combined however, was extraordinary!! The way the editor cut certain pieces from each commercial, and then added the music design,  made the reel pop! 
As an editor, and also becoming interested in motion design, this reel was great! I hope with more experience, i can create something as extraordinary.
I am not sure if commercials will be my career, since my ultimate goal is to cut feature films, but seeing all the different visual effects used for each project, makes me want to learn how they did it. If i can learn those skills, i will be more of an asset to the film editing industry.

www.massmarket.tv

Blog 2: Making video look snazzy

While searching through the forums provided, I tried to keep an eye out for useful information as opposed to items that are interesting but not very practical for us as students.

On the 2-pop site, I found the following: "How to make video look like film"

This forum thread is all about how to make an amateur video look as close to film quality as possible using the fewest/cheapest tools available.

While the thread poster focuses on After Effects (as do the replies because of that) this information could easily apply to people using other motion editing programs such as Final Cut Pro. Not only are there suggestions for basic use in the program, there is also information given about plug-ins that might be useful in various editing programs.

Some of the plug-ins are program specific, such as 'Nattress' which is a plug-in for Final Cut Pro in order to make video clips seem more "Hollywood" whereas 'Magic Bullet' does the same thing for After Effects. This information is then useful for us because we are not all just Mac, or just PC users. Knowing what programs have which add-ons/plug-ins and what each of them does is something that we will all become familiar with over time, but having the information at your fingertips never hurts either.

Blog 2 - Yankee Gal

I chose Yankee Gal by Superinfocom

http://vimeo.com/3173246

I found this short film fascinating. It tells a story, not by the words the "actors" are saying but by the movement and motion happening between the scenes. The color and lighting are excellent. They provide two distinct atmospheres between the plane and the lounge. With subtle hints in the story you realize that the pilot is dreaming. The interaction between the plain crashing and the lounge scene is well done. As the plain is flying apart the lounge reacts in the same way.

For a five minute film, the characters are well developed. I believe that this film is important to learn from in a number of different ways. The development of the characters show us we do not need a feature length production or 30 minute television show, to create empathy with the viewer about the characters. The body motion is what really drives this short.

Secondly, through the lighting we have establishment of different moods. The grey sullenness of the plane scene portrays loss of hope and destruction. However, the red emanating from his head ties us in with the lounge scene. The red of the lounge emanates the seductive mood of the scene.

Also, the highly stylized caricatures of the two people makes the film light hearted but also a bit more real. If this film was done the exact same way but with real people the film would not be as affective in tying the viewer into the story. Real people would distract the viewer because the situation would never happen. So the 3D stylized characters brings the viewer in to the setting because the viewer is not focused on the unrealness of the real.

Blog 2 - Yankee Gal

BLOG 2- NASCAR on FOX

Ok, so this is the one we are doing that we didn't have a topic before right?

When I scanned through the possible subject matter for this blog, I was immediately drawn to the NASCAR on Fox Motion piece. First off, I like the view point that prevailed through the majority of the imagery. The sub-terrainian viewpoint that we never get to see because of the physical inability for us to sit underground, is interesting because of the nature of how the audience is looking up for most of the time. This give the viewer a voyeuristic viewpoint or even that of a sub terraining existor. Who knows. But the viewpoint is interesting because it is secretive and below the radar. Like we are secretly looking in on something greater than ourselves.

I think the most important thing about the piece though is it's use of the grid and not just in a 2-D way but in a 3-D space for sure. The grid is in my opinion the most important and structurally, visually and the most elementally foundational microcasm of any design.
All of what is going on here, from the cars zooming by to the imagery that abounds is all divided up and spaced apart appropriately. Because it is not only about what occupies the space but what doesn't occupy other space. White or black or any pitch in between ads to the emotional experience. Forget about color for a moment. But could this same media be successful in just black and white. Would it be as engaging. I think so.

I can appreciate the good lines that shape the figures, align spaces, outlines words and forms and give all the imagery the over all "crispness" is evident in the production value. This gives the piece a well finished look. The lines also shape and inply space with the grid.

I also appreciate how the vantage pointof the viewer (simulated camera movement) moves fluidly through each space, transitioning the narrative to related but different subjects in a space of time. The fluid movement takes the viewer through as if guided by a singular line. As the camera (we) divide(s) this space, we see the related material graphically, structurally and in mind with 3-D spacious dynamics of what a masked space of this combined element may look like.

I think overall the Nascar Motion piece is really professionally put together for the most part. It's not perfect and their is some strangeness to looking up into other people's crotches for me. I guess it depends on how hot she is.

It's a busy peice. It's a well constructed busy piece that needs more spacing and some opacity integration. I would make some layers of the space from the point of view more or less important. I would rather be watching the race from under the track than standing under two people talking. I do wish some of the space was spread out a bit bigger and not so IN YOUR FACE.